Love Island USA Season 7: Here We Go Again?
TVsch Blog / Emmy Emerson / Yesterday

Peacock
My relationship with Love Island is a classic "I hate you, but why am I still here?" scenario. It’s like that toxic ex you still creep on social media, even though you know perfectly well there’s nothing new to see. Love Island USA returns June 3rd on Peacock, and yep, I’ll be watching again. Because, well, what if? What if this season is the one—bold, unpredictable, with drama on par with "who stole my tanning lotion?" and romance in the style of "I chose you, but I’ll change my mind tomorrow"?
What Even Happens on Love Island?
If you’ve been living in a cave without Wi-Fi for the past five years (which, honestly, sounds pretty good), here’s a quick rundown: a bunch of hot, slightly naive, and very attention-hungry people are locked up in a villa where they’re supposed to "find love." Or at least a temporary flirtation until the next re-coupling. Couples form, break up, and swap faster than you can say "dumped," while viewers vote on who stays. At the end, there’s a prize and, maybe, a joint Instagram post.
The rules are simple:
— Flirt like it’s the apocalypse tomorrow.
— If you get dumped, don’t sweat it—someone new will arrive in an hour.
— Most importantly, don’t forget it’s all for "true feelings." Or, you know, for more followers.
The Previous Season: Season 6
Last season… well, let’s just say it didn’t exactly blow my mind. Ratings continued to dip, there were fewer spicy moments than in a toaster manual, and the most memorable scenes involved someone falling into the pool. Again.
But! There were some positives. For example, a couple who’s still together (shocking! sensational!). Or that moment when a girl picked a new guy, and her old partner made a face like his Netflix subscription had been canceled. All in all, it was a standard emotional rollercoaster, but I was craving more fire. Literally. Maybe this time they’ll actually set the villa on fire? (Just kidding, mostly.)
The New Season: Season 7
Peacock isn’t revealing all its cards, of course, but there are some whispers:
— New dating rules—they say you can now invite someone on a date who you actually like, not just who the audience picked. Revolutionary!
— More trust tests—because there’s nothing more romantic than watching your partner being tempted right in front of everyone.
— Returning islanders—yes, seriously, someone from a past season might want "another chance." Or just another chance on TV.
And there are also rumors that this year will bring more diversity—not just in terms of looks, but personality types too. Maybe we’ll finally get that mysterious introvert who just came "to observe"? (Ha ha, no, they don’t keep those here.)
Why Do I Still Hope?
Because Love Island is like that bad but oh-so-comforting comfort show. Yeah, the script is predictable, the actors sometimes overact, but you still watch. What if this time it’s genuinely funny, genuinely silly, or even… genuinely touching?
And if not, you can always just laugh at someone forgetting their "other half’s" name again. See you on June 3rd! And yes, I know I’ll complain about the show right after watching the first episode. But that’s tradition now.